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Don’t Wait for “Rock Bottom”

Don’t Wait for “Rock Bottom” 

Today we launched the fourth episode of ADDICTION, our animated video series that turns the science of substance use disorder into stories that stick.

Don’t Wait for ‘Rock Bottom’ explains why a substance use disorder should be addressed as early as possible–before it progresses and increases in severity. The idea that we should wait for the disease to get worse before seeking treatment for ourselves, or intervening with a loved one isn’t backed by science, which tells us that treatment works even if a patient isn’t feeling “ready.”

Help us spread the science and banish the myths by sharing the newest episode with your networks! Click here to tweet about it.

Each episode in the series is the result of intensive collaboration among scientists, patients and families impacted by addiction, the Addiction Policy Forum, and animator Patrick Smith. A special thanks to the National Institute of Drug Abuse (NIDA) for the science highlighted!

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